Credential 2026

Core Services
Credential

Five core solutions. One creative partner.

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About Us

Creating
Experiences.


DNAF Creative is a creative marketing agency that helps brands connect with their audiences through experiences, content, communication, and digital solutions.

From creating memorable events and impactful booths to connecting brands with the right voices, amplifying stories through media, and building digital experiences — we bring strategy, creativity, and execution together under one roof.

One Creative Partner. Multiple Ways to Connect.

Our Journey

From digital advertising
to integrated brand activation.

2018

Established as a digital advertising company in Indonesia.

2019

Penetrated strategic social media and design — social media maintenance and KOL management.

2020

Became an integrated marketing agency providing digital marketing, creative production, and ad network.

2025

Evolved our expertise into integrated brand activation, connective experience, creators, and digital solutions.

Why DNAF

Five core solutions.
One creative partner.

Creative Thinking

Ideas designed to attract attention and create meaningful brand experiences.

End-to-End Execution

From initial concept and planning to production, execution, and post-project reporting.

Integrated Capabilities

Multiple marketing capabilities working together to create a more connected campaign.

Audience-Centric Approach

We create communication that starts with the audience — not just the brand.

Reliable Execution

A hands-on team focused on delivering projects with attention to detail, timing, and quality.

Our Approach

Five steps from brief to amplification.

STEP 01

Understand

We start by understanding your brand, objectives, audience, and challenges.

STEP 02

Strategize

We develop the right approach, concept, channel, and execution plan.

STEP 03

Create

We turn strategy into compelling creative ideas and tangible experiences.

STEP 04

Execute

Our team manages the details and brings the idea to life.

STEP 05

Amplify

We extend the impact through content, KOLs, media, and digital touchpoints.

Our Services

Five core solutions. One creative partner.

Click any service to jump to it.

01

Event Management

Creating experiences people remember.

View service →
02

Booth Production

Turning spaces into brand experiences.

View service →
03

KOL Management & UGC

Turning influence into authentic conversations.

View service →
04

Media Release (PR)

Turning stories into media attention.

View service →
05

Website Development

Turning digital presence into meaningful experiences.

View service →
Our Services · 01

Event Management

We Create Events That People Remember

An event is more than a gathering. It is an opportunity for brands to create meaningful interactions with their audience. DNAF manages the complete event journey from concept development and planning to production, execution, and post-event evaluation.

What We Can Do

  • Corporate Events
  • Product Launches
  • Brand Activations
  • Seminars & Conferences
  • Gatherings
  • Roadshows
  • Community Events
  • Exhibition & Experiential Events

Our Role

Concept→Planning→Production→Execution→Evaluation

Selected Work

MAGIA — Beauty Class Activation⛶

MAGIA — Beauty Class Activation

Selected Clients

  • MAGIA
  • GATSBY
Client

MAGIA

ActivationSPG / SPBBeauty ClassTalkshow
Portfolio
Brand Activation
MAGIA beauty class — group session⛶
MAGIA beauty class — participants⛶
MAGIA product demo on stage⛶
MAGIA talkshow session⛶
MAGIA host session⛶
MAGIA outdoor activation⛶
Client

GATSBY

ActivationSPG / SPBSampling
Portfolio
Brand Activation
GATSBY activation crew⛶
GATSBY sampling on location⛶
GATSBY consumer engagement⛶
Our Services · 02

Booth Production

Your Brand Deserves More Than Just a Booth

A booth is often the first physical interaction between your brand and your audience. DNAF transforms exhibition and activation spaces into functional, visually compelling environments that attract attention, communicate your brand, and encourage interaction.

Our Capabilities

  • Booth Concept & Design
  • 3D Visualization
  • Custom Booth Production
  • Exhibition Booth
  • Pop-Up Booth
  • Brand Activation Space
  • Installation & Dismantling
  • On-site Production Management

Our Process

Brief→Concept→3D Design→Production→Installation→Handover

Selected Work

KÄRCHER — Exhibition Booth⛶

KÄRCHER — Exhibition Booth

Selected Clients

  • KÄRCHER
  • MAGIA
  • VIVO
  • IN-LITE
  • CENTRALITE
  • BAKER OLD
  • AYOO KLIK
  • Y.O.U
  • MAYBANK
  • IMPLORA
  • BARENBLISS
  • PIGEON
  • BEEME
  • PRINGLES
Client · Exhibition Booth

KÄRCHER — Clean Expo

From 3D concept to the finished stand on the show floor.

Booth Design3D VisualizationBooth ProductionBooth Installation
Portfolio
Exhibition Booth
3D Design⛶
3D DesignConcept visualisation
Built Booth⛶
Built BoothClean Expo show floor
On Site
On Site0:13
Client · Exhibition Booth

KÄRCHER — Food & Hospitality Indonesia

The same design-to-build process for FHI — rendered, produced, and installed.

Booth Design3D VisualizationBooth ProductionBooth Installation
Portfolio
Exhibition Booth
3D Design⛶
3D DesignConcept visualisation
Built Booth⛶
Built BoothFHI show floor
On Site
On Site0:04
Client

MAGIA

Booth Production (JXB, BDO, BFA)Booth DesignBooth InstallationActivationSPG / SPB
Portfolio
Exhibition Booth
MAGIA booth, JXB⛶
MAGIA booth, BDO⛶
MAGIA booth, BFA⛶
Portfolio
Exhibition Booth
Client

VIVO

Booth ProductionBooth DesignBooth Installation
Client

IN-LITE

Booth ProductionBooth DesignBooth Installation
VIVO store front⛶
VIVO product wall⛶
VIVO retail booth⛶
VIVO booth, 3D design⛶
IN-LITE exhibition booth⛶
IN-LITE exhibition booth⛶
IN-LITE exhibition booth⛶
IN-LITE exhibition booth⛶
Client

CENTRALITE

Booth ProductionBooth DesignBooth Installation
Portfolio
Exhibition Booth
CENTRALITE booth, facade⛶
CENTRALITE booth, build⛶
CENTRALITE booth, night⛶
Client

BAKER OLD

Booth ProductionBooth DesignBooth Installation
Portfolio
Exhibition Booth
BAKER OLD booth, 10th anniversary⛶
BAKER OLD booth, seating area⛶
Client

AYOO KLIK

Booth ProductionBooth DesignBooth Installation
Portfolio
Exhibition Booth
AYOO KLIK booth⛶
AYOO KLIK, LED stage⛶
AYOO KLIK booth⛶
AYOO KLIK, counter⛶
AYOO KLIK, display⛶
Client

Y.O.U

Pop Up Store DesignPop Up Store ProductionPop Up Store Installation
Portfolio
Pop Up Store
Y.O.U pop-up store⛶
Y.O.U retail gondola⛶
Y.O.U in-store display⛶
Client

MAYBANK

Booth ProductionBooth DesignBooth Installation
Portfolio
Exhibition Booth
Maybank Syariah exhibition booth⛶
Maybank Syariah exhibition booth⛶
Maybank Syariah exhibition booth⛶
Client

IMPLORA

Signage ProductionSignage InstallationBack Wall ProductionEnd Gondola ProductionEnd Gondola Installation (AEON)SPG Uniform DesignSPG Uniform Production
Portfolio
Retail & Signage
IMPLORA end gondola⛶
IMPLORA in-store display⛶
IMPLORA SPG uniform⛶
IMPLORA signage⛶
IMPLORA back wall⛶
Portfolio
Pop Up Store
Client

BARENBLISS

Pop Up Store DesignPop Up Store ProductionPop Up Store InstallationPop Up Booth DesignPop Up Booth ProductionPop Up Booth InstallationBack Wall ProductionBack Wall Installation
Client

PIGEON

Pop Up Store DesignPop Up Store ProductionPop Up Store Installation
BARENBLISS pop-up store⛶
BARENBLISS pop-up booth⛶
BARENBLISS counter⛶
PIGEON pop-up display⛶
PIGEON pop-up display⛶
Client

BEEME

Merchandise Box ProductionCOC Display ProductionPaper Bag Production
Portfolio
Packaging & Display
BEEME COC display⛶
BEEME merchandise box⛶
BEEME merchandise box⛶
BEEME paper bag⛶
Client

PRINGLES

Pop Up Booth DesignPop Up Booth ProductionPop Up Booth Installation
Portfolio
Pop Up Booth
PRINGLES Lebaran pop-up booth⛶
PRINGLES Lebaran pop-up booth⛶
Our Services · 03

KOL Management & UGC

The Right Voice. The Right Audience. The Right Conversation.

People connect with people, not advertisements. DNAF helps brands identify the right creators, develop campaign strategies, manage collaborations, and generate authentic User-Generated Content that feels natural to the audience.

Our Capabilities

Strategy

  • Campaign Planning
  • Audience & Platform Mapping
  • KOL Strategy

Talent

  • KOL / Influencer Selection
  • Talent Sourcing
  • Negotiation & Coordination

Content

  • Content Brief
  • UGC Creation
  • Campaign Content Management

Management

  • Campaign Execution
  • Performance Monitoring
  • Reporting

Selected Work

KÄRCHER — KOL Campaign⛶

KÄRCHER — KOL Campaign

Selected Clients

  • KÄRCHER
  • REPSOL
  • BELLAGIO HOMME
  • BPJS KETENAGAKERJAAN
  • CHOCOLATE VAN HOUTEN
Client · KOL Campaign

BELLAGIO HOMME

Six creators for the Bellagio Homme pomade promo at Indomaret and Alfamart — styling routines at home and the run to the store. Click any clip to play.

Portfolio
KOL Management
6 clips
@arbaniyasiz
@arbaniyasizReels · 1:06
Frans Sanjaya
Frans SanjayaReels · 0:57
Ivan
IvanReels · 0:57
@itsnaufalsamudra
@itsnaufalsamudraReels · 2:47
@real_aditya
@real_adityaReels · 1:30
@rezasuryaptr
@rezasuryaptrReels · 0:50
Client · KOL Campaign

REPSOL

Automotive creator collaborations for REPSOL lubricants — long-form reels built around product education.

Portfolio
KOL Management
6 clips
@adellajohanna
@adellajohannaReels · 0:51
@lusiana
@lusianaReels 01 · 1:47
@lusiana
@lusianaReels 02 · 0:48
TBB
TBBReels 01 · 0:57
TBB
TBBReels 02 · 1:09
TBB
TBBReels 03 · 1:12
Client · KOL Campaign

KÄRCHER

Creator-led product demonstrations produced for the KÄRCHER campaign — feed posts and TikTok. Click any clip to play.

Portfolio
KOL Management
6 clips
@adisuryac
@adisuryacFeed · 0:42
@casadebuana
@casadebuanaFeed · 1:01
@hunigarasi
@hunigarasiFeed · 0:56
@meryanara
@meryanaraTikTok · 1:07
@nandiaherlina
@nandiaherlinaFeed · 0:48
@the.housemal
@the.housemalFeed · 0:50
Client · KOL Campaign

KÄRCHER — Story & Reels

Instagram Story and Reels deliverables across four creators, including on-site coverage from Jakarta Fair 2026.

Portfolio
KOL Management
14 clips
@adisuryac
@adisuryacReels · 1:05
@adisuryac
@adisuryacStory 1 · 0:57
@adisuryac
@adisuryacStory 2 · 0:28
@adisuryac
@adisuryacStory 3 · 0:27
Mimosa
MimosaReels · 1:13
Sindy
SindyJakarta Fair · 0:31
Sindy
SindyPost-event story · 0:35
Sindy
SindyPreview story · 0:35
@mrs_hrk
@mrs_hrkReels · 1:10
@mrs_hrk
@mrs_hrkStory 2 · 0:45
@mrs_hrk
@mrs_hrkStory 1 · 0:57
@mrs_hrk
@mrs_hrkStory 3 · 0:54
@nandiaherlina
@nandiaherlinaReels · 1:07
@nandiaherlina
@nandiaherlinaStory 1 · 1:00
Client · KOL Campaign

CHOCOLATE VAN HOUTEN

Creator content built around the Van Houten range — product feature, gift unboxing, and hamper reveal.

26 KOL Management1 Mega15 Makro15 Micro
Portfolio
KOL Management
3 clips
Product feature
Product featureCreator content · 0:41
Gift unboxing
Gift unboxingCreator content · 0:48
Hamper reveal
Hamper revealCreator content · 0:14
Capability · User-Generated Content

UGC Library

A selection of User-Generated Content produced by DNAF across FMCG, health, finance, and app categories — briefed, cast, produced, and delivered in-house.

Portfolio
UGC Production
9 clips
Anti-Mold
Anti-MoldUGC · 0:42
Bellagio Pomade Kids
Bellagio Pomade KidsUGC · 0:35
Detol
DetolUGC · 0:18
Kimbo
KimboUGC · 0:17
Phillips
PhillipsUGC · 0:14
Pusat Gadai Indonesia
Pusat Gadai IndonesiaUGC · 1:18
Sprayap
SprayapUGC · 0:24
YB Sekuritas
YB SekuritasUGC · 0:15
YUP Aplikasi
YUP AplikasiUGC · 0:43
Our Services · 04

Media Release (PR)

Make Your Story Worth Talking About.

A strong story deserves the right audience. DNAF helps brands transform important announcements, campaigns, launches, and brand stories into media-ready communications and distribute them to relevant media networks.

Our Capabilities

  • Press Release Development
  • Media Distribution
  • Media Relations
  • Press Conference
  • Media Gathering
  • Media Coverage
  • Media Monitoring
  • PR Campaign Support

Our Approach

Story Development→Media Strategy→Distribution→Coverage→Monitoring

Selected Work

KÄRCHER — Media Gathering⛶

KÄRCHER — Media Gathering

Selected Clients

  • KÄRCHER
  • BELLAGIO HOMME
  • OOPS-A-DAISY KIDS
Client

KÄRCHER

Media GatheringPress CoverageMedia RelationsDoorstop Interview
Portfolio
Media Gathering
KÄRCHER media doorstop interview⛶
KÄRCHER booth at Jakarta Fair⛶
KÄRCHER press photo session⛶
fimela.com
alinea.id
Client

OOPS-A-DAISY KIDS

Press Release DevelopmentMedia DistributionExclusive Interview
2,6MioReach
755MioPR Value

Background

Supporting a local baby & kids marketplace to gain awareness on their new platform that sells fashion for babies and kids from local SMEs.

Solution

Both founders needed coverage from the media. We conducted an exclusive interview with fimela.com and disseminated a digital press release for coverage.

Result

IDR 755 Mio PR Value with a reach of 2.6 Mio.

jpnn.com
stylo.grid.id
Client

BELLAGIO HOMME

Media PlacementAdvertorialMedia Monitoring
43Coverage
2,9BioReach
3,6BioPR Value

Background

Amplify and raise awareness on Bellagio men’s product.

Solution

Create a series of media placements in online media and advertorial articles, embedded with a direct link for product purchase.

Result

Bigger exposure and awareness in media placement, with CTR 0.4%. Gained massive coverage in online media.

Our Services · 05

Website Development

More Than a Website. A Digital Brand Experience.

Your website is often the first place people experience your brand. DNAF creates websites that combine strategic thinking, engaging design, intuitive user experiences, and reliable development — helping brands communicate clearly and turn visitors into opportunities.

Our Capabilities

  • Corporate Website
  • Company Profile Website
  • Landing Page
  • Campaign Website
  • UI/UX Design
  • Responsive Development
  • CMS Integration
  • Website Maintenance

Our Process

Discovery→UX/UI→Development→Testing→Launch→Maintenance

Selected Work

WIKA REALTY — Corporate Website⛶

WIKA REALTY — Corporate Website

Selected Clients

  • KOMINFO
  • WIKA REALTY
  • SAP EXPRESS COURIER
Portfolio
Website Development
Client

KOMINFO

Website Development
Client

WIKA REALTY

Website Development
komdigi.go.id
Kominfo / Komdigi website
⛶
wikarealty.co.id
WIKA Realty website
⛶
Client

SAP EXPRESS COURIER

Mobile App Development (SAP Express Mobile)
Portfolio
Mobile App Development
SAP Express — tracking home⛶
SAP Express — shipment tracking⛶
SAP Express — shipping rate check⛶
Other Services

Advertising & Live Streaming

Official partner of BERJAYA, a creative IP maker.

BERJAYA creative IPs⛶

BERJAYA is a Creative IP Maker focused on developing entertainment programs, channels, and intellectual properties (IP) for both on-air and off-air needs, with core strengths in talk shows, podcasts, and comedy sketches that are culturally relevant and highly engaging. With over 25 original IPs and a bold “break the rules” creative philosophy, BERJAYA delivers fresh, impactful entertainment closely connected to its audience. Within this ecosystem, DNAF Creative serves as BERJAYA’s official partner, playing a strategic role in creative development, brand collaborations, and campaign activations — strengthening BERJAYA’s position as an effective entertainment partner for brands, agencies, and creators.

Client

NETFLIX

Live StreamMulti-camera ProductionBroadcast OperationOn-site Crew
Portfolio
Entertainment · Live Stream
Crew briefing before broadcast⛶
Live stream control room⛶
Multi-camera broadcast desk⛶
DNAF broadcast operator on console⛶
Netflix live stream output⛶
House and stage during the live show⛶
Client · Live Stream

NETFLIX — On Site

Behind the broadcast: crew briefing, control desk, and the live house feed, shot on location. Click any clip to play.

Portfolio
Entertainment · Live Stream
3 clips
Crew briefing
Crew briefingOn site · 1:15
Control desk
Control deskOn site · 0:06
House & stage
House & stageOn site · 0:12
Let’s Create Something That Matters

Instead of managing multiple vendors for different campaign needs, DNAF brings diverse capabilities under one roof — delivering a seamless and consistent brand experience across physical, social, media, and digital touchpoints.

ExperienceSpaceInfluenceMediaDigital
We create experiences.We build connections.We amplify stories.
Happy Clients

Trusted across FMCG, automotive, government,
BUMN, tech, and entertainment.

DNAF client list

Thank
You.

PT. DREI NAFTALI ENKELKINDER
The Manhattan Square Building
Mid Tower Lt. 12, Unit C-F
Jl. TB Simatupang Kav. 1-S
Pasar Minggu, Jakarta Selatan 12560
Contact Person
Petrus Dwiatmoko · 0811 1610 070
dnafcreative.id
PDF

Contents — DNAF Core Services Credential 2026

Opening

01Cover02About Us03Our Journey04Why DNAF05Our Approach06Our Services

Event Management

07Event Management08MAGIA09GATSBY

Booth Production

10Booth Production11KÄRCHER — Clean Expo12KÄRCHER — Food & Hospitality Indonesia13MAGIA — Booth14VIVO & IN-LITE15CENTRALITE16BAKER OLD17AYOO KLIK18Y.O.U19MAYBANK20IMPLORA21BARENBLISS & PIGEON22BEEME23PRINGLES

KOL Management & UGC

24KOL Management & UGC25BELLAGIO HOMME26REPSOL27KÄRCHER28KÄRCHER — Story & Reels29CHOCOLATE VAN HOUTEN30UGC Library

Media Release (PR)

31Media Release (PR)32KÄRCHER — Media Gathering33OOPS-A-DAISY KIDS34BELLAGIO HOMME

Website Development

35Website Development36KOMINFO & WIKA Realty37SAP EXPRESS COURIER

Other Services

38Advertising & Live Streaming39NETFLIX40NETFLIX — On Site

Closing

41Let's Create Something That Matters42Happy Clients43Thank You

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